Dua Lipa ने Samsung पर ठोका 15 मिलियन डॉलर का केस, बिना अनुमति फोटो इस्तेमाल करना पड़ा भारी!

पॉप स्टार Dua Lipa ने Samsung के खिलाफ 15 मिलियन डॉलर का मुकदमा दायर किया है।

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आरोप है कि Samsung ने उनकी फोटो टीवी बॉक्स पैकेजिंग पर बिना अनुमति इस्तेमाल की।

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यह फोटो “Dua Lipa – Backstage at Austin City Limits, 2024” नाम से जानी जाती है।

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मुकदमा California Federal Court में दायर किया गया है।

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Dua Lipa ने दावा किया कि इस फोटो से ऐसा दिखाया गया जैसे वह Samsung TV को endorse कर रही हों।

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सिंगर की टीम के मुताबिक उन्होंने पहले भी Samsung को cease-and-desist notice भेजा था।

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आरोप है कि कंपनी ने नोटिस के बावजूद फोटो हटाने से इनकार कर दिया।

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केस में copyright infringement और publicity rights violation जैसे आरोप लगाए गए हैं।

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कोर्ट फाइलिंग में सोशल मीडिया पोस्ट्स भी शामिल किए गए, जहां फैंस ने कहा कि उन्होंने Dua Lipa की फोटो देखकर TV खरीदने का सोचा।

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Samsung ने फिलहाल मामले पर सार्वजनिक टिप्पणी करने से मना कर दिया है।

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Dua Lipa की टीम का कहना है कि इस घटना से उनकी ब्रांड वैल्यू और endorsement power को नुकसान पहुंचा।

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यह मामला अब entertainment industry में celebrity image rights और brand permissions पर बड़ी बहस बन गया है।

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